Local establishments in one DC neighborhood are taking customer service to a whole new level by taking measures to ensure an accessible experience. DC's H Street district is home to Gallaudet University, the world's largest higher education institution designed for students who are deaf or hard of hearing. A recent Washington Post article, "DC's H Street Embedded With Deaf Culture", discussed the ways local businesses thrive by adapting to fit the needs of their clientele.
Customer Service Includes Accessibility
Bars and restaurants in the H street area train their staff basic sign language so that they easily communicate with customers. The establishments are better lit to facilitate sign language, and feature long tables to encourage conversation across the room. Many of these businesses also employ deaf waiters which enables more understanding with customers. As Gallaudet University student Richard Spiecker told the Washington Post: "It's all about service...they know what to do here."
H Street's new accessibility efforts are a fantastic example of how striving to make your business accessible is an essential part of customer service and can do a great deal to strengthen your business's relationship with its customers and clientele. And that applies not only to brick-and-mortar establishments but to digital commerce as well. Listening to your customers and their needs is the most important aspect of ensuring your business is accessible to everyone.