Marketing Operations and HubSpot Strategist

Remote; Based anywhere in the U.S.

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Department

Marketing

Location

Remote; Based anywhere in the U.S.

Position type

Full Time

Work Type

Full Remote

Position Description

Deque Systems, Inc. is  looking for a hybrid Marketing Ops + HubSpot Strategist to modernize our HubSpot environment, align marketing and sales, and support revenue growth. This role combines hands-on marketing automation work with strategic leadership in HubSpot and RevOps. You’ll join our Demand Gen pod within the Marketing team and report to the Head of Growth and Demand Generation.

About Marketing at Deque

This is your chance to work in an industry that means something. Join the Deque marketing team as we work to help make the web a more accessible and inclusive place for all, including people with disabilities.

We perform incredibly efficiently, operate with extreme transparency, and have achieved incredible results. We experiment a lot. We break new records every month, like launching the axe-con digital accessibility conference. And we’re respected and supported across the organization. Join us on our journey.

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Primary Responsibilities

  • Strategy & Alignment

    • Lead initiatives to align CRM, marketing automation, and sales systems to business goals.

    • Drive discovery, planning, and implementation of HubSpot and RevOps best practices.

    • Maintain data integrity and scalable automation.

    • Deliver consistent funnel reporting in partnership with Growth and RevOps.

  • HubSpot Admin & Integration

    • Own technical management of HubSpot across Marketing and Sales.

    • Continuously improve workflows, automations, and integrations.

    • Lead and evaluate third-party integrations (Salesforce, ZoomInfo, RingLead, etc.).

  • Execution & Enablement

    • Solve complex integration challenges across marketing and sales systems.

    • Enable team members with training and documentation on HubSpot best practices.

    • Turn technical insights into actionable growth strategies.

  • Day-to-Day

    • Collaborate via Asana on daily marketing and RevOps tasks.

    • Build/revise workflows, templates, landing pages, and reports.

    • Maintain email health, manage suppression lists, and optimize lead flows.

    • Support cross-functional troubleshooting in HubSpot and Salesforce.

    • Work collaboratively with New Breed Revenue Hubspot vendor on various projects.

    • Request review of (from our internal team) and maintain digital accessibility (a11y) best practices for marketing forms, landing pages and emails

Requirements

  • Have 3–5 years in a HubSpot/RevOps role at a fast-paced SaaS company.

  • Bring a growth mindset and strong technical skills in HubSpot.

  • Are experienced with Salesforce, Excel, Hubspot WordPress integration, RingLead, ZoomInfo.

  • Can manage multiple projects with clear communication.

  • Hold a HubSpot RevOps certification (strongly preferred).

  • Willingness to learn digital accessibility best practices.

  • Bonus: Basic HTML and Outreach experience.

  • Experience in a fast-paced, growing SaaS company preferred.

  • Are based in Eastern or Central U.S. time zones.

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About Deque

Deque (pronounced dee-cue) is a web accessibility software and services company, and our mission is Digital Equality. We believe everyone, regardless of their ability, should have equal access to the information, services, applications, and everything else on the web.

We work with enterprise-level businesses and organizations to ensure that their sites and mobile apps are accessible. With 875,000+ extensions installed and 8,000+ audit projects completed, Deque is the industry standard. Join our growing family as we work to make the web a better place for everyone.

Deque employees smiling with their hands raised in the air at a big group event outdoors Screenshot of many Deque employees smiling in a Zoom together A Deque employee getting axe throwing lessons

Career Fulfillment

People come to work for Deque because of what we do: enable businesses and organizations to make their sites and apps accessible to everyone, including people with disabilities. The personal fulfillment employees feel here is unparalleled. In addition to the altruistic nature of our jobs, the organizational structure is extremely flat and welcoming. Women-owned and operated, Deque CEO Preety Kumar is internationally revered for her down-to-earth personality and work ethic.

Deque’s core values are central to our culture of customer satisfaction. Do you share them?

Innovation with results that matter
Deliver what you promise
Can-do attitude
Open, direct & respectful communications
We care deeply
We practice humility

How to Apply

Thank you for your interest in joining our exciting company! Submit your application anytime.

If you’re looking to stand out, include a cover letter explaining your interest in joining Deque and how you align with our Core Values. We also recommend including any key attributes that differentiate you as a candidate.

Deque is committed to providing Equal Employment Opportunities. Reference and background checks will be required.

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“

Let’s broaden your customer base and make practicing accessibility easy at the same time.”

— Preety Kumar CEO, Deque Systems