Digital accessibility in retail and ecommerce
Grow your revenue, increase loyalty, and provide seamless experiences for customers.
Unlock $18 trillion+ in spending power with accessible digital commerce
AI-driven content, rising customer expectations, and tightening regulations are reshaping e-commerce, raising the stakes for digital accessibility testing and validation and the value it can provide.
Without the right approach, companies risk lost market share, damaged reputation, and legal exposure. An estimated 1.6 billion people—or about 20% of the global population—live with a disability, and inaccessible websites shut them out. When you factor in people with disabilities along with their friends and family, this audience represents $18.3 trillion in spending power.
In today’s market, staying competitive means creating better experiences for everyone.
Deliver accessible commerce experiences with confidence
Fast
Build accessibility into your product early and scale it quickly as new products, promotions, and content go live to create a seamless customer journey.
Trusted
Leverage expert-backed results to ensure every page, form, and checkout flow meets global compliance standards and reduces risk.
Comprehensive
Make all your digital touchpoints accessible with automated, guided, and manual testing tools across the software development lifecycle.
Innovative
Harness AI-powered automation and advanced accessibility testing tools to keep pace with rapid content changes, and stay ahead of industry trends.
Drive retail growth across the customer journey
Increase market share
Expand reach by making web and mobile experiences accessible, connecting with people with disabilities, and supporting them throughout the entire customer journey from discovery and purchase to service and long-term loyalty.
Accelerate operations
Deliver accessible experiences faster by integrating accessibility checks into your existing tech stack, development pipelines, and workflows without slowing teams down and keeping up with the pace of delivery.
Enhance engagement and loyalty
Create accessible, seamless experiences at every touchpoint, increasing customer satisfaction, retention, likelihood of completing purchases, and loyalty.
Ensure compliance and build brand trust
Stay aligned with global accessibility regulations while demonstrating a commitment to accessible digital experiences that strengthens brand reputation.
Catch accessibility issues early to reduce costs by 30x.
Explore the Deque solution
Accessibility testing tools
Use automation and AI to quickly and accurately detect, fix, and prevent accessibility issues before they reach your customers. Deque’s testing tools help find and fix accessibility issues early in the software development lifecycle when it’s easier and more cost effective to do so.
Audits and expert services
Partner with Deque’s accessibility experts to build and scale accessibility initiatives. They’ll conduct audits, provide strategic consulting and remediation services, and much more—all backed by our proven methodology and deep industry expertise.
Accessibility training
| Empower teams with the knowledge to build and maintain accessible experiences. We offer role-based, customized, instructor-led training, workshops, and boot camps as well as a variety of self-paced online courses. |
Explore additional resources
Harland Clarke: Confidence in eCommerce Site Compliance
How Harland Clarke uses Deque tools to instill confidence in eCommerce site accessibility compliance.
Digital accessibility and the cost of exclusion
Would you trade $250,000 in digital accessibility cost for a loss of $5.7M in revenue?
