Igniting the Spark: Building Accessibility Influence From the Bottom Up

Accessibility often starts as a side effort, but with persistence, it can grow into a movement. At Peloton, smaller user research initiatives like TalkBack usability testing, inclusion surveys, and a panel with athletes who are visually impaired became catalysts for company-wide impact. This session shares how small acts of advocacy can build momentum and influence across teams. Attendees will learn how to scale accessibility culture without formal ownership, headcount, or funding.